World Cup bookings aren’t meeting expectations

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On Fridays, the Brew’s Dave Lozo looks at a sports business story that says a lot more than just the final score of a game. If you need a place to stay for the World Cup, there are still plenty of rooms available. Hoteliers and Airbnb proprietors in a majority of host cities have said that bookings are surprisingly way below expectations, with the matches only about a month away:
Airbnbs aren’t faring much better. Only one host city (Boston) has reported that more than 50% of Airbnb rentals were booked as of late April. That’s despite Airbnb offering a $750 bonus for new hosts during the tournament. |