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RG Richardson Communications News

I am a business economist with interests in international trade worldwide through politics, money, banking and VOIP Communications. The author of RG Richardson City Guides has over 300 guides, including restaurants and finance.

United says, ‘Go ahead, lie down

 

Photo of the interior of the United Airlines 787 Dreamliner, showing premium business class lie-flat beds.

NurPhoto / Getty Images

It’s a huge day for anyone who is consistently able to stretch their legs out all the way on a flight. United Airlines announced several upgrades to its upcoming fleet of 250 new airplanes, offering more legroom, seats that lie flat, and souped-up amenities…for those willing to upgrade.

Over the next two years, United will add a number of flights that cater more heavily toward premium customers:

  • Most new Boeing 787-9 Dreamliners will include more premium seats than older airplanes, as well as the previously announced “Polaris Studio”—a private hub that has ottomans for guests visiting your sky-high oasis. These sections also include wine pairings and caviar with meals.
  • The “Coastliner” will also provide lie-flat seats for the first time on transcontinental flights.
  • Next year, you’ll be able to book a Relax Row, transforming three economy seats into a giant bed.

It wasn’t all good news: United CEO Scott Kirby warned that ticket prices might have to increase by 20% if jet fuel costs stay up near cruising altitude as a result of the Iran conflict.

Big picture: The second-most profitable US carrier joins other airlines in bolstering its premium offerings, hoping to squeeze out more money per seat. United said that premium revenue jumped 11% last year, while basic economy revenue fell 5%.